Advertising is Important to a Successful Event!

Our Advertising Budget is Hard at Work to Bring High Exposure for the Dearborn Women's Expo. Our 2008 Advertising included:

• 100.3 WNIC 
  • online starting February 11
  • radio week Mar 1 -9
• Times-Herald Newspapers
  • Feb 10 Sunday Times
  • Feb 17 Sunday Times
  • Feb 24 Sunday Times
  • Feb 27 Wednesday edition
  • Mar 2  Sunday Time
  • Mar 5 Feature Story
• Coffee News  - Dearborn Edition
  • February 2008
  • March 2008  
• Community Voice
  • December 2007
  • February 2008
• Dearborn Press & Guide
  • Wednesday edition - February 27th
  • Sunday edition - March 2nd
• 150 Lawn Signs/Posters Placed in the Dearborn Area 2 weeks before event 
• Westborn Mall Marquee Mar 6,7,8
• 5,500 Flyers in Area Businesses
• Ford Community & Performing Arts Center - Marquee, Flyers and Lawn Signs
• Mailing to Past Attendees - approximately 3,550
• Mailing to Dearborn Chamber Members - approximately 950
• Catholic Church Bulletins totalling approximately 15,310 parishioners:
  • Sacred Heart Catholic Church, Dearborn
  • Divine Child Catholic Church, Dearborn
  • St. Sebastian Catholic Church, Dearborn
  • St. Barbara & St. Cunagunda Catholic Churches, Dearborn
• City of Dearborn Cable (CDTV) Channel 12 & 915 
• Comcast Cable Community Events
• Various Online Community Events Web Pages (WOMC, WWJ, WJR, WMGC, Doug FM, WDET, Detroit Public TV, and more to be added weekly)
• AAA Living Magazine 
• Children's Leukemia Foundation of Michigan Website
• Children's Leukemia Foundation of Michigan Life-Lines Newsletter
• http://detroit.craigslist.org/ events
• Dearborn Chamber of Commerce Publications:
  • Newsbyte - February emailings
  • Dearborn Now - February 14 & 28

 In addition - each exhibitor is expected to do their own mailing and promotions to their clientele

Last Updated 02/28/2008